Why masimsky? We do our most creative based on your needs.
“Art does not reflect what is seen, rather it makes the hidden visible.” As masimsky studio, we can choose to take something as it is, understand, and embrace a vision to make the invisible visible.
When we first meet an individual, we get their name, take in their physical appearance – note the visible. yet, we don’t know – unless we engage over time – their beliefs, their preferences, their practices, their potential. Organizations or businesses are similar. We need to focus on a variety of people/settings/situations to gain a true sense of organizational culture.
Video? That is our expertise.
Discovery
Each project begins with a discovery process that helps us understand your key message points, your target audience and your business goals. We’ll work with you to determine the right video player platform, provide direction on functionality for interaction and identify the right voice and tone so you’ll engage your audience.
Concept
Our team will concisely create a script to deliver the right message. We start with a concept, build out a script, then storyboard. An appropriate call-to-action is also identified to ensure high engagement with your business. Scripting is one of the most important steps of the process as it sets the stage for all of the remaining steps.
Production
The crew will follow the storyboard and script, include supportive b-roll footage, and ensure that the footage we capture lends itself to the creative vision outlined. The format can range from voiceover to dialogue. All of·these components serve to deliver·your messages in a style that makes audiences take·notice.